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Posts Tagged ‘social networking for business’

Ignore Social Media at your Peril

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Social Media and powerful SEO techniques Whatever your personal feelings about social media networks may be you may be missing out to the competition if you do not already have your business social media profiles up and running. SEO is about optimising your website, and your entire online presence needs to be managed in order to help you achieve all that is possible. Social Media may have started out for personal enjoyment, but it has quickly developed into a powerful marketing tool which should not be ignored. The behaviour of consumers is constantly changing, and social media has become one of the most important factors which are affecting your potential customers in the modern digital age. Know Where to Advertise There are many different social media platforms which are available for businesses. Some of the most powerful tools for SEO purposes include Facebook, Twitter, LinkedIn and Youtube. Setting up a

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Whats all the fuss about Google +

You may have seen that lately we have been tweeting as have others about Google’s latest entry into the world of Social Media, known as Google + or Google Plus, this latest venture is currently in Beta test mode, so why all the fuss? Google + Features Having recently received an invite to Google + we set an account up in order to have a play and see exactly what all of the noise on Twitter and elsewhere has been about and I must say that our initial reactions are promising, within minutes we had the account setup and the profile filled in and set about learning how to use some of the features of this latest social media network. One of the things that struck me straight away as being a great idea was the Circles+ feature. Circles + allows you to visually sort all of your contacts and

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Social Media SEO is all About Instant Gratification

It is very important when thinking up new content how users will manage to stumble across your pages among the millions of other sites on the web.  With this useful information you are able to target your audience more precisely and increase the chances of giving the browser what they are looking for.  Not all users are after the same thing even if they are in the same demographic.  Therefore it is helpful to include something for everyone, and researching the latest search trends can help you focus your SEO campaigns more effectively.  Study Releases Discovery Information Outbrain have released their latest study results which have shown how users are using the Internet to navigate through the tonnes of readily available information.  In their study they reviewed the traffic activity of 100 million different sessions which were carried out over 100 premium publishers on the web.  They were looking out

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Google + 1 Hits the Whole of the Web

Especially Relevant for UK SEO Google have been testing out their brand new friend recommendation tool, + 1, since March. An announcement on the Google Blog today brings the news that the +1 button is available over the entire web as from June 1 2011. So if you haven’t stumbled across the + 1 button chances are that you will do very soon. Many websites will be incorporating the recommendation such as YouTube and Tech Crunch. Need to Know Basis The announcement is especially relevant for UK SEO as it has also been confirmed by Matt Cutts that the + 1 data will be used in Google’s algorithm to determine the rankings on search engine results pages.   Furthermore SEO companies have been shocked to discover that the information gathered from the blocking feature which was also released at the start of 2011 will not be made available to webmasters. So

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How Can Local and National Business Use LinkedIn to Grow Their Business?

How Can Local and National Business Use LinkedIn to Grow Their Business? I am hoping as a business, you will have your personal and company details registered online at LinkedIn.  If you are have or haven’t don’t worry because IN THE NEXT 2 HOURS…..only joking! Seriously,  I am going to give you an overview of what LinkedIn Is and the why/how you and your business should be using Linked In and the benefits it can bring to generate more leads online. What is LinkedIn? LinkedIn started out in the living room of co-founder Reid Hoffman in the fall of 2002.  LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals. LinkedIn Facts: ●             LinkedIn has over 80 million members in over 200 countries ●             A new member joins LinkedIn approximately every second, half of members are outside the U.S

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Can Social Media Marketing Benefit Small Local Business in Lincolnshire?

Can Social Media Marketing Benefit Small Local Business in Lincolnshire? First of all, let’s cut short what Social media is and what you think Social Media is. When we talk about Social Media, what exactly are we talking about? I know you hear it every day, but you Facebook don’t you? I mean, who hasn’t got a Facebook and Twitter page? and Tweets….what on earth are Tweets? a platform to communicate with others in only 140 characters! These are just two platforms you can use to represent you and your business online in form of a micro blog! Oh! and what about foursquare, friendfeed, googlebuzz, yelp, bebo, blogging and you tube? To name but a few. It’s all for kids and celebrities right? Wrong…..and before you ask, yes it should be and is being used by businesses in Lincolnshire and added to your companies marketing mix. Let me explain here

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