Case Studies
AWD-IT
81% increase
in traffic, year on year.
Through a combined PPC & SEO campaign
working together to align the best strategy,
including enhancing the product feed.
An SEO and PPC campaign to deliver an increase in both traffic and conversions.
AWD-IT are a digitally active and driven company that has grown significantly since they were established in 2006. Their initial issues were around driving more traffic to their core pages and building backlinks to the site to enhance their offline SEO footprint.
Following an in-depth consultation, we were made aware of the opportunities available to AWD. Their main priority was to grow their eCommerce store further, through their core products. They were already a very digitally savvy business but were not fully optimising their Product Listing Ads for their products, specifically their best sellers. They have a very creative and interactive social channel that keeps them well connected to their audience & they wanted to capitalise on this further.
SEO Strategy
The campaign started with a clear audit so the team had actionable tasks to go through. The technical SEO and on-page elements were the first to be addressed along with comprehensive keyword research for their industry. The backlink earning strategy began on day one with well researched and placed articles on high domain authority sites. The campaign has seen substantial growth in traffic and conversions from a month on month and year on year viewpoint.
PPC Campaign Management
The PPC campaign has seen a 48% increase in sessions and a 39% increase in revenue. As with all our campaigns it is data driven ensuring a sizeable return on investment. Weekly monitoring takes place to enhance the feed and optimise bidding using a very manual and meticulous approach.
PPC Case Studies
585% increase
in revenue year on year
Through the use of implementing a
fully managed paid search campaign.
Shopisfy
As a young & innovative eCommerce business, Shopisfy wanted to establish their products on their own website. After a combined paid & search campaign they saw a dramatic increase in sales & brand awareness.
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