Shopisfy

Shopisfy were experiencing a great reception to their brand on other eCommerce platforms but really wanted to cement themselves within the industry and in future avoid the costs that external platforms incur. Creating brand awareness of their products was the first challenge, hoping that consumers would come to their site first rather than searching elsewhere. This was done through a combination of digital marketing strategies, including a PPC campaign, an on-going SEO strategy & social media marketing.

From trading solely on other eCommerce platforms to running a fully managed paid campaign, Shopisfy benefited from an impressive 585% increase in revenue from PPC. It was important for their paid campaign that they were proactive with their seasonal furniture and furnishing. This became a major success story for seasonal items through promotion on Google Product Listing Ads, as a trendy brand they were able to capitalise on the “upcycled” furniture phenomenon over Summer.

After the success of their paid & search campaign, they asked us to create and manage their social media platforms. It was important to replicate their brand voice and fun reputation across the platforms. The main objective was to grow brand awareness and engagement, particularly of their unique product ranges. Year on year their social media received over three times the level of engagement through posts as a result of creating regular, shareable content.