Over the past few weeks we have been discussing several aspects of the utilisation of SEO when it comes to an Ecommerce site, we have already discussed at great length the top 35 tips for eCommerce SEO and even more recently we have discussed the Power of Blogging for Ecommerce SEO and it still amazes us as to how many businesses, especially ecommerce businesses ignore both of these important issues.
I know that at the minute everyone is enjoying this fantastic weather we have been having and for October as you may be aware we have already set a new record for the hottest day recorded in this month and we know it’s a subject you don’t want to discuss yet but did you know there are now just 83 shopping days left till Christmas. Have you got your SEO Strategy in place? If the answer to this question is NO then you really do need to get your act together and your finger out of the proverbial. SEO strategies work and in the current world economic climate businesses need to use every tactic available in their arsenal, but SEO is not an overnight fix or sensation, it takes time and planning.
Despite the economy being in a much deflated position UK Merchants have throughout the year predicted and expected strong growth in ecommerce and online shopping trends with a staggering 77% of them expecting revenue to increase. A recent report released by Capegemini & IMRG showed that in the first six months of 2011 had exceeded expectations with an increase of 19% a full 1% more than predicted and yielding £31.5 Billion in online sales at its peak. Part of the reason for this online growth has been associated with UK consumers looking for better value for the products they are purchasing and they are using the search engines online to do this research. During this same period the high street has reported another drop in sales by more than 0.5% which some say is highlighting a trend and a major benefit for ecommerce retailers.
How can you get a piece of this action?
It’s not the first time we have said it and I doubt very much that it will be the last but a great way of generating both interest and traffic to your website is through a Blog, Blogs are a great means of promoting the exchange of ideas and when it comes to Ecommerce SEO they are a great way of promoting your main website and driving more traffic and potentially more business to the monetised side of your company, Google loves blogs.
Setting up and managing a blog within your existing company site can have a huge impact on your search traffic, from now until the end of October it has got even simpler, take out any of our national SEO packages and we will not only setup a FREE Blog for you but we will create and update weekly content completely FREE. (We usually charge from £895 setup fee plus a monthly management fee.. HAVE WE GONE MAD !!!).. Please note this offer is only valid for the first 5 new customers only …For full details call a member of our team TODAY.. 0800 8499933.
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